Statistics

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Available in Classic and VPC

You can view analytics for emails requested for delivery starting from the day you subscribed to Cloud Outbound Mailer.

Note

If you unsubscribe from the service and then subscribe again, statistics are displayed starting from the re-subscription date.

View analytics

To view analytics for requested email deliveries, in the NAVER Cloud Platform console, navigate to i_menu > Services > Application Services > Cloud Outbound Mailer > Statistics.
You can view analytics based on the following criteria:

By request date

On the Statistics interface, click the [By request date] tab to view analytics based on the date the email delivery was requested.

  • You can search by request date and a specific template.
  • Hover over the analytics chart to view request counts for each item.
  • Click a chart category to exclude or include it in the chart.
  • Click i_cloudoutboundmailer_download to download the displayed analytics as an Excel table.

cloudoutboundmailer-use-statistics_requestdate_ko

Item Description
requestCount The number of email delivery requests
unsubscribeCount The number of times recipients of promotional emails clicked the unsubscribe link
sentCount The number of emails actually sent among requested emails (including successful deliveries and bounces)
openedCount The number of sent emails that recipients opened
Delivery rate Ratio of sent emails to requested emails
Open rate Ratio of unsubscribe link clicks to opened emails
Unsubscribe rate Ratio of unsubscribe link clicks to total email opens

By send date

On the Statistics interface, click the [By send date] tab to view analytics based on the actual send date.

  • You can search by request date and a specific template.
  • Hover over the analytics chart to view request counts for each item.
  • Click a chart category to exclude or include it in the chart.
  • Click i_cloudoutboundmailer_download to download the displayed analytics as an Excel table.

cloudoutboundmailer-use-statistics_senddate_ko

Item Description
unsubscribeCount The number of times recipients of promotional emails clicked the unsubscribe link
sentCount The number of emails actually sent among requested emails (including successful deliveries and bounces)
openedCount The number of sent emails that recipients opened
Open rate Ratio of unsubscribe link clicks to opened emails
Unsubscribe rate Ratio of unsubscribe link clicks to total email opens

By domain name

On the Statistics interface, click the [By domain name] tab to view analytics based on recipient email address domains.

Note

Analytics are provided on a daily basis and are not updated in real time.

  • You can search by request date, delivery result code, and domain.
  • Hover over the analytics chart to view the number and percentage of emails sent by domain.
  • Click a domain in the analytics chart to view the distribution of delivery result codes within that domain.

cloudoutboundmailer-use-statistics_domain_ko

By delivery result code

On the Statistics interface, click the [By delivery result code] tab to view analytics based on delivery result codes recorded by the system.

Note

Analytics are provided on a daily basis and are not updated in real time.

  • You can search by request date, delivery result code, and domain.
  • Hover over the analytics chart to view the number and percentage of emails by delivery result code.
  • Click a code in the analytics chart to view the domain distribution for that code.

cloudoutboundmailer-use-statistics_sendcode_ko

Send result code. Description
CANCELED_MAIL Cancel sending.
CONNECTION_ABNORMAL Temporary sending failure due to abnormal connection.
CONTENT_HAS_TAG_FORM Sending failed due to the presence of substitution tags in the mail content.
EMPTY_BODY_CONTENT Sending failed due to system error preventing mail body from being set.
MAILBOX_ABNORMAL Temporary sending failure due to abnormal recipient mailbox.
MAILBOX_ERROR Sending failed due to recipient mailbox error.
MAIL_CONTENTS_ERROR Sending failed due to mail content error.
MAIL_SENT Sending successful.
MIME_MESSAGE_CREATE_FAIL Sending failed due to system error preventing MIME message creation.
NETWORK_ABNORMAL Temporary sending failure due to abnormal network conditions.
NETWORK_ERROR Sending failed due to network error.
NONEXISTENT_DOMAIN_ADDRESS Sending failed due to non-existent recipient domain.
RECEIVE_MAIL_SERVICE_ABNORMAL Temporary sending failure due to abnormal recipient mail service.
RECEIVE_MAIL_SERVICE_ERROR Sending failed due to recipient mail service error.
RECIPIENT_ADDRESS_ERROR Sending failed due to recipient address error.
RESENDING_MAIL Resending in progress.
RESEND_MAIL_FAIL Sending failed due to exceeded resending attempts.
SECURITY_AND_POLICY_ABNORMAL Temporary sending failure due to abnormal security and policy conditions.
SECURITY_AND_POLICY_ERROR Sending failed due to security and policy error.
SEND_BLOCK_ADDRESS Sending blocked due to request to a blocked recipient.
SMTP_ABNORMAL Temporary sending failure due to abnormal SMTP with the recipient side.
SMTP_ERROR Sending failed due to SMTP error on the recipient side.
TEST_MAIL_SEND Test mail sending by the system.
UNDEFINED_ERROR Sending failed due to undefined error.
UNKNOWN_CAUSE_FAIL Sending failed due to unknown error inside or outside the system.
UNKNOWN_DOMAIN_ADDRESS Sending failed due to request to an address with an unknown or blocked domain.
UNSUBSCRIBE_ADDRESS Sending blocked due to request to an unsubscribed address.
UNSUPPORTED_ENCODING_ADDRESS Sending failed due to unsupported recipient address encoding.

By sending limit

On the Statistics interface, click the [By sending limit] tab to view analytics for monthly cumulative sending volume and daily sending volume based on sending limits.

  • You can select the request month and search up to 3 months, including the current month.
  • Hover over the analytics chart to view daily sending counts.

cloudoutboundmailer-use-statistics_limit_ko

Note
  • Click [Request sending limit change] to go to the portal’s Contact Support page, where you can submit a request to change the sending limit.
  • If you cancel an email delivery request after submission, it may take up to 2 hours for the sending limit data to be restored.