GeoLocation overview

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Available in Classic and VPC

GeoLocation is the only service in Korea on the NAVER Cloud Platform that provides location information based on the user's IP through its own built database. With GeoLocation, you can provide content based on a user's location and region, target advertising, perform traffic analysis, manage DRM, and detect abuse and fraud among other things.
GeoLocation provides IP-based location information to users through the following:
geolocation-overview_architecture_ko

The customer server queries the IP address and searches the location information database (GeoLocation DB) to send the relevant regional information back to the customer server. In this process, information related to the country, city/county/district, town, nearby region coordinates, telecommunication carriers, etc. is provided. Location information per IP address is updated regularly throughout the day to keep the information as up-to-date as possible.

Caution

While GeoLocation provides accurate information through frequent updates, there may be instances where the exact location cannot be confirmed due to circumstances with the telecommunication carriers. Make sure to check Precautions for use before using GeoLocation.

Various feature provided by GeoLocation

A variety of features GeoLocation offers is as follows:

  • Providing various location-related information: the API provides information such as the country, region code, region name, coordinates, telecommunication carrier information based on location, and you can suggest the required API to Customer support
  • Setting and providing usage limit notifications: you can set a usage limit to prevent excessive charges, and notifications are sent via SMS or email when you reach the usage limit
  • High stability: within the NAVER Cloud Platform network, the response time is within 10 ms, and it offers stable service without even a second of downtime in the past year, guaranteeing high stability and usability verified through various NAVER services
  • Providing the latest accurate information: the regional information database is updated regularly throughout the day to maintain high accuracy, always providing the latest information
  • Prevention of financial losses: GeoLocation is an API service, and only customers authenticated through IAM authentication can use it to prevent financial losses due to the API being called by others

GeoLocation use cases

GeoLocation is actively used in various services provided by NAVER. Representative services include search ads, weather, maps, videos, etc., and detailed usage cases in some services are as follows:

  • NAVER Search Ads: when search results are related to the current location, regional related ads are displayed
  • NAVER Weather: the weather for the user's current location is suggested as a region of interest
  • NAVER Maps: the initial page of NAVER Maps is set to the user's current location
  • NAVER Video: the provision of content restricted to certain countries is determined based on the user's location

Introduction to GeoLocation guide

GeoLocation provides services in the Korea Region. Please see the following table of contents and their details for smooth use of GeoLocation.

GeoLocation related resources

NAVER Cloud Platform provides various related resources as well as a guide to help customers better understand GeoLocation. If you're a developer or marketer in need of detailed information while you're considering implementing GeoLocation or establishing data-related policies, please utilize the resources below.

Check FAQs first.

You can get answers to your questions quickly by referring to the FAQ before reading the guide. If answers to your questions are not found in the following frequently asked questions, search for them in the user guide.

Q. How often is the data updated?
A. To provide the most current data, we update our data daily, monthly, and on both regular and irregular schedules.